Communications Specialist

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Communications Specialist

Location:

Tallahassee, FL

Description:

The Institute for Intergovernmental Research (IIR) is a Florida-based, nonprofit corporation specializing in criminal justice (law enforcement focus) and homeland security issues. In addition to several other national justice programs and projects, IIR's Criminal Justice Initiatives (CJI) team proudly supports the U.S. Department of Justice's (DOJ) National Public Safety Partnership (PSP) and the Bureau of Justice Assistance's Matthew Shepard and James Byrd, Jr. Hate Crimes Training and Technical Assistance Program. PSP provides an innovative framework for DOJ to enhance its support of state, tribal, and local law enforcement officers and prosecutors in the investigation, prosecution, and deterrence of violent crime, especially crime related to gun violence, gangs, and drug trafficking. This approach serves as a platform for DOJ to directly engage with cities to identify and prioritize resources that will help local communities address their violent crime crises. The Hate Crimes Program supports site-based grantees with training and technical assistance on prevention strategies, reporting requirements, and investigative and prosecutorial techniques. For more information, visit https://www.nationalpublicsafetypartnership.org and https://bja.ojp.gov/topics/hate-crime . FLSA Status: Nonexempt Position Description The communications specialist creates, evaluates, improves, and analyzes digital and traditional marketing strategies, including promotional materials for products and services that consistently articulate the mission and promotional message of the programs supported by the Criminal Justice Initiatives group. The communications specialist must possess a keen knowledge and awareness of current communication strategies and trends and the needs and perspectives of key stakeholders, including the Bureau of Justice Assistance (BJA) and the law enforcement community, and works in a team environment to ensure cohesive and consistent content and messaging. Promotional products include website and mobile app content, social media content, and other marketing products (e.g., training flyers, talking points, social media platforms). Responsibilities Participate in the creation and implementation of promotional materials, including product marketing plans Create, evaluate, and implement improvements on digital strategy and optimize search engine optimization (SEO) Analyze and report on digital campaigns. Collaborate and/or coordinate with subject-matter experts, law enforcement officers, and/or multimedia personnel to gather information (interviews, testimonials, and demonstrations) with the goal of producing focused content within the prescribed style Review program content for uniformity of message, clarity, logo usage, and proper disclaimer usage Coordinate with information technology, multimedia, and program support staff and outside vendors in the development, production, distribution, and maintenance of promotional materials Utilize a collection of B-roll/cover footage to use for promotional content Design and launch email marketing campaigns Create promotional template packages for multipurpose cases that meet the needs of each stakeholder Recommend to whom, where, and when promotional materials should be disseminated Measure usage and engagement rates of promotional materials (e.g., website and social media usage rates) Conduct focus group meetings to solicit targeted audience feedback Provide updates, as requested, to leadership and BJA regarding engagement and new developments Ship promotional materials, as needed Other duties, as assigned Knowledge and Skills Bachelor's degree in communications or a related field preferred Minimum of two years' directly related experience creating and developing promotional materials Strong interpersonal skills and business acumen to interact with many different departments and decision makers within and outside the organization, including subject-matter experts and law enforcement officers Detail-oriented Strong facilitation and interpersonal skills Strong personal and professional values Strong organizational, problem-solving, and decision-making skills Ability to effectively manage multiple projects and tasks Ability to communicate effectively and professionally, both verbally and in writing Ability to work independently and in a team-oriented environment Experience with Adobe Creative Suite preferred Proficiency in Microsoft Office Suite and social media platforms Physical Demands and Work Environment Most work is performed in a fast-paced office environment. Some assignments may require travel. Tasks may include preparing shipments of materials requiring the lifting and transporting (with or without reasonable accommodation) of shipment boxes typically weighing up to approximately 50 pounds. This job description is intended to provide guidelines for job expectations and the employee's ability to perform the position described. It is not intended to be construed as an exhaustive list of all functions, responsibilities, skills, and abilities. Additional functions and requirements may be assigned by managers, as appropriate. This document does not represent a contract of employment, and IIR reserves the right to change this job description and/or assign tasks for the employee to perform, as appropriate. Job Posted by ApplicantPro

Company:

Institute For Intergovernmental Research

Posted:

December 26 2023 on ApplicantPro

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Communications Specialist | Communications Specialist in Job Job at Institute for Intergovernmenta1

Communications Specialist

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