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Director of Communications | Director Of Communication in Advertising & Marketing Job at Massa1

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Director of Communications

Location:
Boston, MA
Description:

The Massachusetts League of Community Health Centers (League) was founded in 1972 as one of the country's first state Primary Care Associations (PCAs). Established under the same federal authorizing legislation as the health center program (Section 330 of the Public Health Service Act), PCAs are organized around a set of core functions and competencies that provide a framework for support and assistance to health centers and the communities they serve. The League is a non-profit 501(c)(3) organization registered as a public charity with the Commonwealth's Secretary of State. It maintains a professional staff at its headquarters in Boston and its training center in Worcester. At the Mass League we work every day to create an inclusive culture that embraces all forms of diversity in order to ensure all staff members feel a sense of belonging. In addition, we support and foster our community health center members in providing equitable care and treatment to all patients and staff. We encourage you to apply only if working at this kind of organization would be a good fit for you. Position Summary: Come build the future of community healthcare with us! We are looking for a hands-on strategic communicator and storyteller to help us promote the role community health centers play in providing access and ensuring health equity across the Commonwealth. Reporting to the Senior Vice President of Public Affairs, the Director of Communications will connect with our key audiences through media outreach, announcements, editorial placements, events and speaking opportunities. This is a hybrid work environment and will require you to be in the office for a minimum of two days per week. Responsibilities: Help develop and execute a strategic communications plan, working closely with the organization's senior leadership team and with input from our membership and external stakeholders. Provide support to our high-visibility CEO for external engagements, including media appearances and high-profile speaking opportunities at the state and national level. Develop and maintain a library of speaking points and patient stories for recurrent topics and emerging issues. Develop articles, presentations, speeches and press kits. Serve as copyeditor and/or ghostwriter for senior leaders as necessary. Ensure website, social media, podcast and other digital channels are aligned to PR efforts, and that content is up to date. Partner with colleagues, freelancers and agencies to create content and thought leadership in a variety of formats (articles, videos, infographics, podcast). Manage our content marketing efforts, overseeing the editorial calendar and content development process. Plan our content calendar, execute and report results. Provide oversight and content for internal publications (e.g., newsletter, annual report) Evaluate and identify events that we should be attending/sponsoring to reach our target audiences. Determine our presence and manage logistics. Create and manage cross-channel pre- and post-event communications to drive awareness & connections. Lead the generation of content, including but not limited to, external communication including newsletters, news briefs, website and social media platforms. Cultivate and maintain authentic relationships with reporters, media organizations, editorial boards and social media and podcast personalities across diverse outlets and platforms. Manage development, distribution and maintenance of all print and electronic materials including, but not limited to, newsletters, brochures, board reports, annual report, and the Mass League's website. Required Skills and Experience: Bachelor's degree in marketing, communications, public relations or similar degree. Minimum 6 to 8 years of relevant and progressively more responsible experience in public relations, communications and/or social media roles, preferably in healthcare and/or with a community-based organization. Strong writing and editing skills, with a capacity for SEO-friendly headlines and content. Experience driving strategic programs that deliver results, both in-house and with an agency. Experience engaging varied audiences such as providers, payers, and healthcare consumers. Strong project management, collaboration, and presentation skills. Experience using project management tools (e.g., SharePoint, Asana) Understanding of social platforms, algorithms and engagement best practices Requirements: The physical demands described here represent those that an employee must meet to perform the essential functions of this job successfully. While performing the duties of this job, the employee is required to talk and hear regularly. The employee must be able to remain in a stationary position 80% of the time. The employee needs to move inside and outside the office to access file cabinets, office equipment, and meet with community partners at different sites. The position requires occasionally lifting office products and supplies up to 50 pounds and traveling to various locations for meetings. Physical Requirements: Physical demands represent those that an employee must meet to perform the essential functions of this job successfully. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Qualification Requirements: To perform this job successfully, an individual must adequately perform each essential function. The requirements listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. EEO Statement: The Massachusetts League of Community Health Centers is an equal opportunity employer committed to a workplace that reflects the diversity of the people of Massachusetts, including populations most impacted by health inequities. We actively seek a diverse staff that is reflective of the community we serve. It is the policy of the Massachusetts League of Community Health Centers to provide equal employment opportunity to all employees and applicants for employment without regard to race, sex, sexual orientation, gender identity or expression, color, creed, religion, national origin, age, disability, marital status, parental status, family medical history or genetic information, political affiliation, military service or any other non-merit based factor in accordance with all applicable laws, directives and regulations of federal, state and city entities. Job Posted by ApplicantPro
Company:
Massachusetts League Of Community Health Centers
Posted:
December 26 2023 on ApplicantPro
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